We were asked to supervise and post-produce on the live action car shots for this Spanish commercial for the BMW X3. The bulk of the commercial is told through animation, philosophising on the idea of the ‘journey’. 
The agency were inspired by Johnny’s brilliant graduation film, Procrastination.
James supervised on the shoot in the Spanish National Park of Tiede in Tenerife and then back in London we dealt with the live action car work which included extensive clean up and grading.
Sadly James didn’t get to have a go in the helicopter.
Director: Johnny Kelly
Prod. Company: Nexus
Client: BMW Spain
Time Based Arts
Lead Flame: James Allen
Flame: Mike Skrgatic